From Prompt to Promo: How to Create Business Videos With AI

We will explore practical ways business owners can use video and AI to create more engaging marketing content without a production team.

Video has become one of the most powerful ways for small businesses to build trust, explain what they do, and stay visible online. But creating video content can feel overwhelming, especially with so many new AI tools entering the conversation.

In this two-hour webinar, we will explore practical ways small business owners can use video and AI to create more engaging marketing content without needing a full production team or complicated setup.

We will look at how short-form video can be used for social media, how text-to-video tools can help bring ideas to life, and how AI avatars may support certain types of business communication. We will also discuss where these tools are helpful, where they still have limitations, and how to use them in a way that feels professional and aligned with your brand.

This session is designed to give business owners a clear, realistic starting point. You will not leave as a video production expert, but you will leave with a better understanding of what is possible, what tools to explore, and how to start using video more intentionally in your marketing.

What You’ll Learn

• Why video is playing a larger role in business visibility and customer trust
• How short-form video can support your social media and marketing strategy
• Basic ways to turn written ideas into simple video concepts
• How AI avatars can be created and used appropriately for business content
• What text-to-video tools can and cannot do well right now
• Simple content ideas you can use to begin building a video library
• Best practices for keeping AI-assisted content professional, clear, and brand-friendly

Who Should Attend

This webinar is ideal for small business owners, entrepreneurs, service providers, and marketing beginners who want to better understand how video and AI tools can support their business visibility without overcomplicating the process.