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SCORE; Engage, Grow, Succeed: Effective Social Media Strategies for Businesses
Tuesday, March 18, 2025, 1:00 PM - 2:00 PM EDT
Category: Non FAPIA events

Is your small business leveraging social media marketing to its full potential? Digital word-of-mouth marketing can transform your online presence, but only with the right strategic approach. For entrepreneurs looking to maximize their ROI on social media efforts, this powerful workshop delivers expert content strategies that drive meaningful engagement and sustainable growth.

REGISTER NOW! 

Join us to master proven social media marketing techniques that will help you reach and captivate your target audience across major platforms. Our expert-led session reveals how to create compelling content that resonates with your demographic and generates real results. Whether you're an established business owner or just launching your venture, you'll discover how to transform your social media presence from passive to profitable.

Key Strategy Areas:

  • Content Strategy Development: Learn expert techniques for generating engaging social media content that drives interaction
  • Strategic Planning: Master the art of content calendar creation for consistent brand messaging
  • Efficiency Optimization: Discover time-saving scheduling tools and automation strategies
  • Performance Analytics: Understand key metrics to measure and maximize your social media ROI
  • Platform-Specific Tactics: Learn how to leverage major social networks effectively

Note: To maximize value from this workshop, participants should have a clear understanding of their Unique Selling Proposition (USP) and target audience demographics.

Transform your social media marketing from time-consuming to time-efficient. Register now to learn how to create content that connects, converts and grows your business.

Live attendees will receive the slide deck and a link to this webinar recording.

Having trouble registering for this webinar? Click Here for help.

Funded in part through a Cooperative Agreement with the U.S. Small Business Administration. All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA. By registering for this event, you agree to receive email communications from SCORE based on the information collected. Click HERE to view SCORE Terms and Conditions and Privacy Statements.

 

Presenter

  • speaker photo
    Lacey Clifton-Jensen
    Owner
    Chicadita LLC

    Lacey Clifton-Jensen has been presenting with her local SCORE chapter for 10 years on topics relating to web optimization and digital marketing. She holds a Master’s Degree of Education in instructional design and educational technology with a certificate in Preparing Future Professionals. Lacey is enthusiastic by nature with a personal commitment to excellence and is loved by her students and clients for her patience and insight. Her business, Chicadita LLC, has been helping businesses with their online media and content marketing through social media and SEO efforts since 2009. Lacey is a California native currently living in Paso Robles with her husband, baby girl, and numerous pets. Her patience and attentiveness have always led her towards a career in instruction; starting with her first job as a tutor employed by her school district while she was still in middle school herself. In her free time, Lacey is active in the community volunteering through organizations including the Rotary Club of Paso Robles by managing the digital marketing needs of their annual fundraiser, the Winemakers’ Cookoff, which will be providing $100,000 in student scholarships this year thanks to the efforts of the Club.